Dry Well Masters
Let me borrow your imagination for a minute. dry well. dry well. Imagine you are lost in the Sahara Desert wandering aimlessly just hoping you'll come across an oasis. After what has seemed like an eternity you come across and old fashion water spout. You know the kind you would find on most farms in the Midwest a century ago. They have a long handle that you have to pump in order to get the water to start flowing.
After you touch it to confirm that it is not a mirage, you begin to pump after 5 pumps no water comes out. You give it another 5 then 10, still no water. You have been walking for so long you can barely stand up and don't know how much longer you can keep it up. But you keep pumping 10, 20, 30 more times and still no water. The question now is when do you stop pumping? The next pump could be the one that starts the water flowing. If you stop and take a break, all the effort you have already put in will be wasted. But you know for sure if you don't get water soon, you won't survive. This well offers you the only possibility of survival. So keep pumping. If you are going to go down, don't let it happen with out a fight.
Marketing your MLM is much the same. There are many techniques you can use to pump the well in an effort get leads and grow your business. They are all effective when you are persistent with them. Even when you don't think there is any reason to continue writing your articles, posting to your blog, taking part in forums, ezine advertising, pay per click advertising, or whatever strategy you have been using, you must continue. All of these strategy work, that has been proven. They just take time. You never know when the next thing you do might be the one that starts the leads flowing into your business. The one I can tell you with certainty is if you stop, you won't get anything and your business will die.
The MLM industry offers you an opportunity unlike any other. There is no other industry where everyone has the same opportunity to achieve financial freedom. It does not come without work. The ones who get in and fail did not pump the well long enough, they gave up too easily. But those that had the perseverance and determination to continue to work and pump the well until the water started flowing will tell you that once it starts flowing it takes very little effort to keep it flowing.